020 3514 0897    jko@montfort.london


Investment and acquisition opportunities

Welcome to JKO Play

JKO Play has been established to pursue investment and acquisition opportunities in the gaming sector.

It combines direct and related sector expertise with entrepreneurialism and is backed by a consortium of private individuals, family offices and institutions. JKO Play is led by Eddie Jordan and Keith O’Loughlin with deep experience of transforming, developing and marketing technologically innovative businesses

Eddie was a pioneer in Formula 1, mentoring new talent, (he gave both Ayrton Senna and Michael Schumacher their first drives) and creating a team that ultimately became known as Aston Martin and still operates out of what was Jordan’s Silverstone base. He has an incredible skill for marketing and has concluded high profile deals with some of the world’s biggest brands. He also has an unrivalled network of contacts and longstanding relationships from over 40 years in business, sport and the third sector. His business interests include investments in gaming, entertainment and sport.

Keith has over 25 years of gaming and technology and business transformation experience. He has previously worked with Scientific Games, Ladbrokes / Coral and Boyle Sports, in all cases transforming business technology and product platforms to create growth and enhanced financial returns.


18 November 2021 Statement re PlaytechView
21 January 2022Withdrawal from possible offer for PlaytechView

Coverage Highlights

12 December 2021Business Post - Jordan confirmed as bidder for ‘£3bn’ gaming firm PlaytechView
22 November 2021Gaming Intelligence - Gopher Investments withdraws from Playtech bidding warView
21 November 2021Sunday Times - The colourful cast battling to take over Playtech
20 November 2021The Times - Gopher gone as bid battle for Playtech heats up
20 November 2021
Daily Mail - Bidder drops out of three-way takeover battle for gambling technology firm PlaytechView
20 November 2021Irish Independent - Gopher digs out of bidding for Playtech after Eddie Jordan approachView
19 November 2021Financial Times - Gopher pulls out of potential bidding tussle for gambling group PlaytechView
19 November 2021The Times - Eddie Jordan joins race to take over Playtech View
19 November 2021Irish Independent - F1 legend joins former betting chief in £3bn Playtech offerView
19 November 2021Financial Times - Playtech’s third takeover approach sets up potential bidding warView
18 November 2021Financial Times - Gambling specialist Playtech faces potential bidding warView
18 November 2021The Times - F1 tycoon Eddie Jordan becomes third suitor for PlaytechView
18 November 2021Daiy Mail - Playtech confirms approach from consortium co-founded by F1 analyst and business tycoon Eddie JordanView
18 November 2021The Guardian - Ex-F1 team boss Eddie Jordan considering £3bn bid for Playtech
18 November 2021The Independent / Press Association - Former F1 boss Eddie Jordan joins Playtech takeover battleView
18 November 2021Financial Times - Gambling specialist Playtech faces potential bidding warView
18 November 2021Evening Standard - Gambling specialist Playtech faces potential bidding warView
18 November 2021Irish Independent / Press Association - Eddie Jordan-led group set to kick off bidding war for UK’s PlaytechView
18 November 2021Reuters - Britain's Playtech receives takeover approach from JKO Play LimitedView
18 November 2021iGamingBusiness -  Eddie Jordan’s JKO Play joins the battle to acquire PlaytechView
18 November 2021Casino Guardian - Former F1 Team Owner Associated with Potential Takeover Bid for PlaytechView
17 November 2021Sky News - Former F1 boss Jordan revs up £3bn counterbid for London-listed PlaytechView

Financial Adviser

Global Leisure Partners
115 Park Street

Legal Adviser

70 Pall Mall
St James’s

Corporate Broker

30 Gresham Street


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Berkeley Square House
Berkeley Square

Get in touch with us

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